BettingJobs are working with a leading iGaming/sportsbook operator that target the UK market amongst several others. They have their main HQ based in Gibraltar where they are planning to expand their Digital Marketing team at a rapid rate as we go into 2025. They are currently looking for a PPC Executive to join their team.

Responsibilities:

• Assist in managing PPC campaigns to meet company standards, compliance guidelines, and search engine regulations.
• Implement PPC strategies set by senior team members to achieve volume and profitability targets.
• Ensure accounts have robust commercial strategies with performance targets aligned to business objectives.
• Execute technical changes, analyse third-party analytics, and apply innovative techniques to optimize campaign performance.
• Support the PPC team in delivering best practices to ensure the brands are visible on search platforms.
• Collaborate with senior team members to maintain unified, high-standard campaign execution.
• Evaluate campaign effectiveness and contribute to future strategy development.
• Manage keywords, ad creatives, and bids across PPC platforms to achieve KPIs.
• Monitor and optimize campaign performance to meet FTD and NGR targets.
• Leverage Mar-Tech tools and industry data to gain insights and improve campaign outcomes.
• Ensure accurate and timely reporting of financial and performance data.
• Conduct competitor analysis and stay updated on PPC field advancements to maintain industry competitiveness.

Requirements:

• Hands-on PPC experience
• Managing high budget campaigns
• Track record of high volume PPC campaigns’ performance
• PPC software experience
• Excellent excel skills and competent level of skill with MS Office
• Experience in gaming industry – an advantage
• Mathematical proficiency
• English – Fluent
• Results orientated individual with focus on successful delivery, agility and self-control under pressure
• Proven analytical capability and deep understanding of BI/data analytics