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    South African Country Manager

    BettingJobs are working with a Prague based marketing agency servicing the online casino industry is looking to add to their team with a South African Country Manager.

    Responsibilities:

    • Lead digital marketing strategy across all channels for growth and customer acquisition.
    • Manage and expand in-house performance channels (mobile, affiliates, display/programmatic).
    • Develop channel growth strategy, capabilities, and achieve business targets.
    • Optimize budget allocation based on performance and data analysis.
    • Maintain marketing reporting for insights and adjust strategies accordingly.
    • Collaborate with Brand team and media agency for digital campaign planning and execution.

    Requirements:

    • Execute and manage digital marketing campaigns across various channels.
    • Demonstrate strategic planning and adaptability to changing needs.
    • Proficient in project management, prioritizing initiatives effectively.
    • Manage large marketing budgets and drive significant ROI growth.
    • Possess knowledge of the Ireland sports media landscape with a passion for sports.
    • Essential behavioral competencies required; Desirable skills include:
      • Passionate growth-oriented digital marketer with acquisition target focus.
      • Proficiency in tools like Tableau, Appsflyer, and Google/Adobe Analytics.
      • Experience in Ireland’s digital media/advertising industry.
      • Agency-side expertise in various marketing channels.
      • Previous app acquisition experience preferred.
      • Strong communication and presentation skills for collaboration with senior team members.

    Consultant

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