BettingJobs is excited to partner with our client, a leading iGaming operator, in their search for a Social Media Manager for Denmark to join their team based in Malta.

Responsibilities:

• Develop and execute content and social media strategies aligned with business objectives, partnering with a creative agency to maintain brand presence across channels.
• Manage the content and social media calendar, ensuring timely, platform-appropriate publication across the website, blog, and social platforms.
• Lead a team of content and social specialists, overseeing complex campaigns on Facebook, Instagram, TikTok, and YouTube to drive brand awareness, traffic, and engagement.
• Continuously innovate strategies to boost brand visibility and conduct market and competitor analysis.
• Use analytics tools to track, report, and optimize campaign performance, delivering monthly reports on traffic, engagement, and conversions.
• Collaborate with agencies to produce content assets and digital campaigns.
• Build and manage partnerships with agencies, influencers, and brand ambassadors, enhancing partner channel collaborations.
• Stay current on industry trends, best practices, and emerging technologies to keep content and social initiatives effective and forward-thinking.

Requirements:

• At least 3-5 years of experience in managing organic social channels for mass market B2C brands and showing some level of interest in Sports.
• A degree in marketing or digital marketing is preferred.
• Experience in briefing and implementing complex, KPI-driven digital social media campaigns tailored per channel.
• Experience in integrating influencer marketing into digital campaigns.
• Experience in managing teams and working cross-functionally with other departments and partners.
• Native Danish and excellent verbal and written English language skills, with a strong background in digital content marketing.
• Strong organizational and multitasking abilities.