BettingJobs is partnering with our client, a leading technology brand within the iGaming industry, in their search for a Senior CRM Manager to join their team in Cyprus.

Responsibilities:

• Craft and execute personalised, data-driven CRM strategies to boost player engagement and lifetime value.
• Design and manage captivating promotions, offers, and loyalty programs tailored to the players’ needs.
• Dive into customer data to create segmented campaigns, delivering the right message to the right audience at the right time.
• Work closely with the Marketing, Product, and Data teams to align on initiatives and optimise performance.
• Monitor key KPIs, analyse campaign success, and continuously improve strategy based on insights.
• Use your 3-4 years of experience in CRM for Social Casino to ensure we stay ahead of the game!

Requirements:

• 3-4 years of experience in CRM, with a focus on Social Casino.
• Strong knowledge of CRM systems and marketing automation tools.
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Excellent communication and collaboration skills.
• Creative thinker with a proactive, can-do attitude.