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    Commercial Performance & GTM Manager

    BettingJobs are working with a very established iGaming affiliate company who operate fully remotely. Launched back in 2015 and are looking to bolster their commercial team with this Commercial Performance & GTM Manager position.

    Key Responsibilities:

    • Own partner and commercial performance reporting, including conversion trends and sales pipeline/funnel metrics.
    • Model expected deal value and profitability to inform pricing and deal structure decisions.
    • Lead the CRO workstream, identifying and implementing initiatives to boost conversion and retention.
    • Translate both quantitative and qualitative insights into clear, actionable recommendations.
    • Support GTM research and planning, keeping a pulse on competitor and industry trends.
    • Deliver insights in a compelling, story-led format. Ensuring sales and BD teams understand what the data means and what to do with it.
    • Monitor implementation of recommendations and track their impact to ensure insights drive measurable results.
    • Collaborate with Finance, Product, BD, and Sales to embed insights into commercial strategy and deal execution.

    Requirements:

    • Comprehensive knowledge of iGaming and digital performance marketing; direct industry experience is a strong advantage.
    • Strong analytical skills with the ability to combine data, customer insights, and market research into a holistic view.
    • Advanced Excel skills with confidence in building models, analysing large datasets, and presenting outputs clearly.
    • A bias for action — you don’t just produce reports, you drive change and follow up on impact.
    • Excellent communication and presentation skills; able to craft a clear narrative from complex data.
    • Strong understanding of sales funnels, pipeline reporting, and commercial performance drivers.
    • Collaborative and confident working cross-functionally to influence decision-making.

    Nice to have:

    • You’ve previously worked in a commercial, performance marketing, or consultancy role in iGaming or a fast-growth digital marketing business.
    • You have experience using BI tools and CRM systems for pipeline and conversion

    Consultant

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