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    CRM Manager

    BettingJobs is working with a crypto and fiat casino operator looking to add a CRM Manager to its all-remote team.

    Key Responsibilities:

    • Manage all CRM operations using Optimove (must-have).
    • Build and execute multi-channel lifecycle campaigns that boost engagement, retention, and player value.
    • Analyse campaign performance, segment audiences, and continuously optimize results.
    • Collaborate with cross-functional teams to ensure cohesive player communication.
    • Maintain a strong understanding of compliance and player behaviour in both crypto and fiat gaming environments.

    Requirements:

    • Proven experience managing CRM for an online casino, sportsbook, or gaming operator.
    • Hands-on experience with Optimove is essential.
    • Ability to work independently and proactively in a remote, fast-paced setting.
    • Strong analytical mindset with excellent organizational skills.
    • Fluent in English (both written and verbal).
    • Experience with the Turkish market.
    • Comfortable being paid in cryptocurrency (USDT or other major coins).

    Nice to Haves:

    • Turkish language skills (spoken or written).
    • Experience with other CRM, marketing automation, or analytics tools.
    • Familiarity with retention strategies and VIP segmentation within iGaming.
    • Understanding of crypto payments, wallets, and blockchain-based loyalty programs.
    • Experience collaborating with remote and cross-cultural teams.
    • Basic knowledge of HTML, SQL, or customer data flows.
    • Interest in the crypto and blockchain ecosystem.

    Consultant

    Carla Souter

    +44 (0) 1355 588 978

    Apply

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