BettingJobs is working with a leading UK online gaming operator who are looking to add a Senior CVM Manager to their fast paced and high performing team based in Malta.

Responsibilities:

• Take ownership of defining and delivering the generosity strategy, including how customers are rewarded in relevant, valuable, and timely ways.
• Develop and maintain a roadmap that outlines generosity ambitions and associated workstreams across short, medium, and long-term horizons.
• Optimise and manage a budget of £150M, with regular performance reporting.
• Contribute innovative thinking and fresh perspectives on how generosity is distributed across the customer base.
• Define customer lifecycle journeys, including key metrics for nurturing new customers and re-engaging lapsed ones.
• Build a clear reporting framework to track measurable outcomes and communicate results to stakeholders.
• Collaborate with the Bet leadership team to influence strategy and act as the subject matter expert in customer generosity.

Requirements:

• Proven experience in commercial or growth-focused roles.
• Strong ambition and results orientation, with a hands-on approach to delivering measurable outcomes.
• Commercially minded, with the ability to make strategic decisions grounded in business needs and market trends.
• Skilled at building relationships and working effectively with diverse teams across the organisation.
• Demonstrated ability to develop and support team members, fostering talent and growth within the team.