Social Media Manager

Job Type:
Permanent
Categories:
Marketing
Location:
Africa
Salary Description:
Competitive Salary Offered
Posted:
01-Apr-21
Job Ref:
15532

BettingJobs are working with an exciting new operator launching in the Nigerian market, they are very well invested in and building out their operations in Lagos. They are searching for a Social Media Manager to join their team. Apply today for a confidential discussion.

Key Responsibilities & Accountabilities:

• The chosen social media manager will be a part of the Marketing team towards crafting and effecting the brand’s social media strategy as a part of the wider strategy.
• Defining and implementing a social media strategy to maximize brand exposure and build engaged communities.
• Create, source and publish relevant and compelling social media content in line with the brand tone.
• Monitor audience engagement and provide data and insights to the wider content team.
• Creating and implementing a social media calendar and production of social content.
• Work alongside the marketing team to ensure social media content and strategy fits into the wider marketing plan.
• Coordinate with customer service agents to manage and escalate customer complaints via social channels.
• This job description is not an exhaustive list of responsibilities.
• The job holder may be required to complete any other reasonable duties in order to achieve business objectives.

Role Overview

• Your role includes the planning, creating, executing, and managing and monitoring company's Social Media accounts and strategy in order to drive brand awareness, acquisition, and other relevant business & brand metrics.
• These social media accounts include but are not limited to Facebook, Twitter, and Instagram.
• The ideal candidate must have a good knowledge of sports and betting, and have a proven track record managing social media channels. Sport is 24/7 and you will be at times required to be flexible with working hours.

Essential Skills:

● At least two years of experience managing and developing social media strategies for brands in Nigeria.
● Experience with sports betting brands gives you an advantage.
● Great communication skills and highly creative.
● Extensive knowledge of and previous experience working with all top social media platforms.
● Knowledge of Design / Design thinking. You will be working with a designer; however, this helps you collaborate better with the designer and ensures flexibility.
● Ability to understand analytics data (Facebook, Twitter, Google) and report on performance.
● Experience of creating and posting entertaining and engaging social media content.
● Experience of devising and managing social media campaigns.
● Ability to design and edit multimedia content (video & still images).
● Ability to write punchy, compelling copy.
● Ability to understand analytics data (Facebook, Twitter, Google) and report on performance.
● Comprehensive sporting and betting knowledge.
● Flexible to work outside standard working hours when required.

Person Specification

• Creative and self-driven.
• A good communicator, both verbally and in writing.
• Good organizational skills.
• Good with meeting deadlines.
• Eager to work in social media and knowledge of what makes engaging content.
• Have good news sense and value attention to detail.


Contact Details:
Tel: +44 (0) 1355 588 988
Contact: Iain Watson
Email:

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