Bettingjobs are working with a large German focused gaming group who are in need of a Retail Marketing Manager.
Main tasks:
• Consulting, management and coordination of the landbased partners in the planning and implementation of marketing measures and branding
• Ensuring the professional, consistent appearance of landbases shops
• Coordination of uniform overall communication (online, retail)
• Optimizing and localizing acquisition and retention offers in agreement with product, sales team and countries
• Close cooperation and control of agencies and service providers
• Preparation, coordination and implementation of fair appearances
• Ensure all activities are in line with target KPIs
• Liaise with other departments to ensure smooth operations (Sales, Support, Administration)
• Close cooperation with legal compliance (Advertising guidelines)
• Reponsible for shop branding, coordination retail partner, content management in-store TVs and screensaver retail
Professional requirements:
• Commercial education with focus on marketing and/or at least 5 years of professional experience
• Work experience in the CRM environment
• Experience in fair planning and execution
• Safe handling of MS-Office programs
• Extensive experience in omnichannel marketing strategies
• Gambling and sports betting experience is an advantage
• Perfect German and fluent English
Personal requirements:
• Structured, precise and entrepreneurial approach
• Hands-on mentality and pleasure in working independently
• Customer-oriented way of thinking
• Talent for organization and coordination