eSports Content Coordinator

Job Type:
Permanent
Categories:
Marketing, eSports
Location:
UK
Salary Description:
Competitive Salary Offered
Posted:
07-Jan-21
Job Ref:
15194

BettingJobs are working with a leading iGaming operator seeking to expand their London based team with the addition of an eSport Content Coordinator.

The role of the Esports Content Coordinator is to support the execution of the esports marketing strategy that sits within the wider Content Marketing and Product Management strategy. The role involves creating and maintaining content for various esports marketing channels.

Responsibilities
• Create, maintain, and measure content with an emphasis on esports specific content within the esports content portal and social media channels
• Collaborate with external partners to create unique and engaging content
• Work closely with the Creative Services team to help create, update and edit visual assets across all web properties
• Coordinate the production and publishing of content provided by external partners
• Measure the effectiveness of third party content against Content Marketing KPIs
• Work to an agreed content schedule; contribute content ideas
• Proofread web and email content
• Measure content success metrics via Google Analytics
• Follow best practice` standards via an internal Style Guide and SEO Guide
• Maintain relationships with freelance contributors
• Work closely with the Esports Community Coordinator to improve the reach of content
• Research new potential avenues to explore with content outreach

Requirements
• Bring enthusiasm, passion, and positive energy to the role and organisation
• Outstanding analytical skills and ability to turn data based insights into initiatives and actions
• Awareness of the eSport marketplace
• Ability to critically examine current trends to help reach a new audience
• Strong attention to detail and willingness to roll up sleeves
• Strong verbal & written communication skills
• Excellent editorial skills and experience with producing various forms of digital content
• The ability to produce content that engages users across varying online platforms
• Basic Html editing skills & CMS Authoring
• Confident enough to contribute ideas, flexible in outlook and able to pick up new skills and concepts quickly
• At least one year’s experience in producing esports related content
• Experience of sharing content through Social Media
• Knowledgeable of betting and various esports games
• Knowledge of the esports industry and trends
• Experienced with CMS, blog editors and common desktop publishing software (MSOffice)
• Comfortable working with Adobe Audition, Photoshop and Premiere Pro (or alternative audio, image and video editing software)
• Ability to adapt TOV for different audiences/platforms
• Familiarity with the basics of SEO
• Familiar with betting and casino terminology, and betting psyche

Contact Details:
Tel: +44 (0) 1355 588 988
Contact: Euan
Email:

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