Head of UK Engagement

Job Type:
Permanent
Categories:
Marketing
Location:
Gibraltar
Salary Description:
Competitive Salary Offered
Posted:
14-Sep-20
Job Ref:
14850

Betting Jobs are working with an established Gibraltar-based sportsbook and casino operator who are looking for a Head of Customer Engagement for their UK customers. This role will join the UK marketing team based in Gibraltar.

Role:

• UK lead for product planning and delivery. Working closely with product and development teams to ensure UK region is well supported and represented during cycle meetings and prioritisation
• Manages the Customer experience of new releases and products. Determines segment size, roll out schedule and agrees strategy and coms plan with regional managers to ensure effective and well communicated launches
• Through support functions including Display/Social Media, Casino and Sports product, and Retention teams, delivers the vision of what new and existing Customers want to experience from Gaming Company
• Manages the day-to-day running of the Social Media team including setting strategy for intended direction longer-term
• UK lead for day-to-day display coordination for both Sports and Casino, and responsible for longer term planning, shaping the look and feel of our platforms to a recreational Customer base
• Develop strategies with UK Head of Acquisition to ensure we are best placed to acquire Customers that match our strengths, and the areas we wish to become best in class
• Protecting the Customer and Company through understanding of, and adherence to, Licensing Obligations and LCCP requirements and guidelines


Experience:

• 3+ years working within an Online Gaming environment
• Commercially minded with a passion for the industry and delivering strong experiences to Customers
• Service driven, with high standards. Track record of delivering Customer led products and improvements to time, with strong commercial and CX related results
• Strong understanding of Social Media platforms, able to plan and understand campaign effectiveness, as well as delivering the desired brand tonality across all SM channels
• Experience of app/website management. Capable of catering for audience, and leveraging events and offers to engage best with Customers
• Able to develop cross-functional relationships effectively and quickly
• A collaborator with a record of achieving shared objectives within team and with other departments
• A well organised individual, able to plan, prioritise, and deliver campaigns to deadlines and achieve required results

Contact Details:
Tel: +44 (0) 1355 588 988
Contact: BettingJobs
Email:

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