Head Of Content

Job Type:
Permanent
Categories:
Marketing
Location:
Eastern Europe
Salary Description:
Salary Based On Experience
Posted:
13-Feb-20
Job Ref:
14284

Head of Content


RESPONSIBILITIES

Supervising and managing in house writers, editors and freelancers; be an arbiter of best practices in grammar, messaging, writing, and style.
Ensuring all content is on-brand, consistent in terms of style, quality and tone of voice, and optimized for search and user experience for all channels of content including online, social media, email, point of purchase, mobile, video, print and in-person. This is to be done for each buyer persona within the enterprise.
The development of a functional content calendar together with the SEO/Affiliate teams throughout the enterprise verticals and defining the owners in each vertical.
Responsible for collaborating across functions, to deliver an effective content marketing strategy in order to increase brand awareness.

This role requires a brand publisher mindset: creating a content that our audience (I-gaming community) is looking for, whilst engaging them with the brand.
Creating a network of publishers and maintain the relationship with them on a daily basis.
Editorial requirements include basic SEO understanding, content categorisation and structure, content development, distribution and measurement.
Lead content projects in a complex environment of multiple stakeholders and focus on the delivery of results in the form of brand awareness and engagement.

REQUIREMENTS

High level/mother thong English, speaking and writing – a must.
At least 1 year of experience creating content/managing content writers – a must.
Project management skills and multi-tasking.
Deep understanding of I-gaming – advantage.
Experience in Video content – advantage.
Editorial mindset that seeks to understand what audiences consume and how to create it.
Ability to analyze and present content performance.
A team player, Motivated and with real Passion to success.

BENEFITS

A competitive salary package reflecting skills and experience
Modern offices with a fun zone
Opportunity for professional growth
Pleasant work conditions
Option of further education and training

Contact Details:
Tel: +44 (0) 1355 588 988
Contact: BettingJobs
Email:

Return to search results

X
Latest Job Listings