Bettingjobs.com is looking for a strategic thinker that enjoys implementing just as much as setting objectives. Someone who has the ability to work with a number of key stakeholders across the organisation. A candidate that can come onboard and learn quickly, producing and effectively executing a tactical marketing plan to help the business achieve its short and long term objectives.
This is a great opportunity for an experienced marketing manager to devise and own a marketing plan, ensure flawless execution across the business, and 'make noise' within the industry.
Work with the events team to ensure strategic focus, best practise and ROI.
Collaborate with the sales team to gain customer and market insight, and produce collateral accordingly.
Define and execute lead generation & market awareness campaigns
Adjust marketing campaigns and strategies as needed in response to collected data and other feedback.
Develop a social media strategy to promote the product offering across multiple channels
Report back to the business on campaign success and ROI taking ownership of the full life cycle.
Identify weaknesses in the existing marketing campaigns and develop pragmatic solutions within pre-determined budgetary constraints.
Able to track all marketing and sales data and to create detailed written reports and verbal presentations to feedback to senior executives.
Has experience of briefing designers, copy writers and PR companies with high levels of detail.
Knowledge of digital tools - Google Analytics, SEO, PPC.
Proven experience of running multi-channel campaigns.
Confident and an effective communicator with the ability to work and build relationships with colleagues across various levels of seniority and departments.
Highly motivated and a self-starter.
Able to work methodically and to short time frames.