Marketing Manager - Italy

Job Type:
Salary Description:
Excellent + Bonus & Benefits
Job Ref:
13600 are currently recruiting for a Marketing Manager for the Italian Market for a market leader in the online gaming industry based in Milan. As Marketing Manager, you will be responsible for developing the marketing plan in order to acquire and retain Casino customers.

This role would be well suited to an experienced Marketing candidate looking to develop their career with a growing Casino during a period of significant growth.

• Evaluating customer research, market conditions and competitor data
• Planning and control of budgets of all digital marketing
• Tracking conversion rates driving web products improvements cycle
• Developing, executing digital marketing campaigns
• Utilising a range of techniques including paid search, SEO and PPC
• Overseeing the social media strategy
• Managing online brand and product campaigns to raise brand awareness
• Participating in website reviews and design cycles
• Improving the usability, design, content and conversion
• Evaluating customer research, market conditions and competitor data
• Review new technologies and keep company strategies up to date
• Devising strategies to drive quality traffic

• Experience in a similar role
• Excellent casino knowledge, ideally with previous industry experience
• Strong understanding of CRM and Acquisition
• Strong understanding of current online marketing concepts, strategy and best practice
• Experience in Managing budgets

Contact Details:
Tel: +44 (0) 1355 588 976
Contact: Stuart

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