Marketing Manager

Job Type:
Permanent
Categories:
Marketing
Location:
LATAM
Salary Description:
Competitive + Bonus & Benefits
Posted:
29-May-19
Job Ref:
#13502

BettingJobs.com are currently seeking a Marketing Manager for a leading Sportsbook based in their Mexico office. As Marketing Manager, you will be responsible for developing the marketing plan in order to acquire and retain Sportsbook customers.

This role would be well suited to an experienced Marketing Manager looking to develop their career with a growing Sportsbook during a period of significant growth.

Responsibilities:

• Evaluating customer research, market conditions and competitor data
• Planning and control of budgets of all digital marketing
• Tracking conversion rates driving web products improvements cycle
• Developing, executing digital marketing campaigns
• Utilising a range of techniques including paid search, SEO and PPC
• Overseeing the social media strategy
• Managing online brand and product campaigns to raise brand awareness
• Participating in website reviews and design cycles
• Improving the usability, design, content and conversion
• Evaluating customer research, market conditions and competitor data
• Review new technologies and keep company strategies up to date
• Devising strategies to drive quality traffic

Requirements:

• 3 + years of experience in a similar role
• Excellent Sportsbook knowledge, ideally with previous industry experience
• Strong understanding of SEM and SEO
• Strong understanding of current online marketing concepts, strategy and best practice
• Experience in Managing budgets

Contact Details:
Tel: +44 (0) 1355 588 988
Contact: John O'Neill
Email:

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