Senior PPC Manager

Job Type:
Salary Description:
Competitive Salary Offered
Job Ref:

Title: Senior PPC Manager
Location: London
Salary: Competitive

Our London-based client are looking to fill the currently available Senior PPC Manager position. The company is a well-known, fast-growing sportsbook and casino operator, providing first class promotions, the most competitive odds and up to 750 unique casino games.

Job Role:

The PPC Campaign Manager will report directly to the UK Country Manager and be responsible for the in-house production, management and growth of their sports betting PPC accounts/campaigns.

Will be responsible for managing the PPC Sports Betting accounts/campaigns in AdWords and Bing Ads. This will initially cover around £50K spend per month but is expected to grow rapidly.

• Providing recommendations and executing strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with campaign goals.
• Planning, improving and testing new account structures, adverts, keywords and landing pages
• Analysing data daily to spot trends/opportunities and then acting upon them
• Reporting on the PPC /Display performance to more senior members of staff
• Researching new keywords and themes to test
• Frequently creating landing page and banner briefs for the in-house design team
• Utilising AdWords scripts to improve management of the accounts
• Prioritising own workload in-order to maximise profit


2:1 Degree or above in Economics, Maths, Marketing, Advertising, Business or similar.
• At least 3 years’ experience of using Google AdWords and/or Bing Ads with spend levels above £50K per month
• Experience of using Google DoubleClick with spend levels above £10K per month
• Excellent attention to detail
• Strong MS Excel skills
• Good problem solver
• Highly organised and good at prioritising tasks
• Thinks strategically
• Technical and analytical mind-set
• Must be good with numbers
• Ability to write enticing ads and stick to brand guideline
• Excellent English and communication skills
• Works well in a team environment

Contact Details:
Tel: +44 (0) 1355 588 988
Contact: BettingJobs

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