Marketing Analyst

Job Type:
Permanent
Categories:
Analytics & BI
Location:
Europe
Salary Description:
Competitive
Posted:
18-Feb-19
Job Ref:
13128

Betting Jobs are currently looking for a Marketing Analyst for a marketing company working within the igaming space, based in their Southern Spain office. The focus of this role will be on Loyalty and retention, but with a solid understanding of the complete player lifecycle. This role will require a highly analytical thinker who can collect, analyse and present data, and should be experienced with using Business intelligence tools for analysis and come from a Marketing analyst background. Gaming experience will be an advantage.

Responsibilities
- Analyse customer funnels and customer intent

- Measure ROI on the various campaign channels

- Measure the effectiveness of Loyalty and VIP programs

- Track campaigns (delivery, open, click through rates etc)

- Recommend website and campaign optimizations

- Work closely with the marketing teams to identify opportunities

- Work closely with the BI team to improve reporting and analysis within the BI tool

- Ensure all data sources are being consolidated and utilised for analytical purposes

- Assist in the creation of strategic plans, budget and forecasting

Contact Details:
Tel: +44 (0) 1355 588 988
Contact: Jordan Mitchell
Email:

Return to search results

X
Latest Job Listings