Brand Manager

Job Type:
Permanent
Categories:
Marketing
Location:
UK
Salary Description:
Excellent + Bonus and Benefits
Posted:
14-Jan-19
Job Ref:
#12874

BettingJobs.com are currently recruiting for a large market leader in the online gaming industry for a role as a Brand Manager based in London. With the ability to be creative and implement an innovative brand campaigns that engages and excites customers.

The Brand Manager will involve planning media and delivering marketing, the management of stakeholders and post campaign analyses. You will be responsible for investigating the competitors in the marketplace, monitoring trends and identifying new opportunities that will add profit to the business.

Responsibilities:
• Strongly contributing to the development of the brand strategy and management of our multi-channel media, targeting both new and existing customers
• Co-ordinating delivery, ensuring all communications are developed, approved and delivered as required
• Responsible for briefing out the agencies (media and creative) and handling the day to day relationship
• Analysing and reporting on business performance, where possible optimising plans to gain competitive advantage
• Closely monitoring competitor activity and identifying new areas of potential for the business
• Communications architecture, visual identity and brand experience
• Engaging and developing relationships with internal and external partners / agencies to align and amplify our plans
• Overseeing the production of creative, including TV, radio, print and digital
• Championing the brand across the business and ensuring that all activities meet the appropriate compliance standards and brand guidelines

Requirements:

• Experience in the gambling sector
• Proven experience managing a brand communications strategy
• Experience buying / planning media (agency or client side)
• Experience integrating plans across multiple media channels and touchpoints
• Experience of managing a marketing budget and measuring ROI
• Experience in briefing, judging and leading creative ideas
• Experience of working with multiple stakeholders
• Educated to degree level with a qualification in Business/Marketing or similar
• Passion for Sports
• Copywriting skills
• Experience of people management would be advantageous
• Demonstrable project management skills

Contact Details:
Tel: +44 (0) 1355 588 988
Contact: Stuart Armstrong
Email:

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