Betting Jobs are looking to hire a German Brand Executive for a very reputable casino operator based in their Malta office.
The key responsibilities of the role will be as follows:
•Work together with the Brand team in creating overall brand campaign ideas and plans
•Create suggestions for local market CRM activities as well as follow up on campaign results independently and together with BI-team.
•Coordinates campaign briefs and requests within the team and/or to central teams according to agreed timelines
•Create and publish engaging copy according to the brand tone of voice. The copy will be used for customer communication (onsite content, emails, banners etc) to encourage new and existing players to engage with the site and take part in promotions.
•Update content such as text and resources on the brand site
•Use internal and third-party provider platforms to create campaign specific pages and promotions. Ensures correct groups/segments/offers are used, that correct sections of the website are updated and items are published/unpublished as per plans
•Manage and execute the brands’ communication delivery, accurately and as per given timelines. Responsibilities will include setting up, testing, sending, tracking and reporting on email, SMS and Push campaigns.
•Setting up and execution of automated activities (all lifecycle stages)
•Assist in the planning of upcoming campaigns
•Establish solid communication channels to central operations to inform them about planned campaigns to ensure synergy
The key requirements of the role will be as follows:
•Speaks/writes German to a native level, fluent in English
•Great writing and editing skills; grammar, punctuation and style
•Marketing knowledge and/or experience from a similar role
•Strong organisational skills, excellent time management and experience of balancing multiple projects essential.
•Strong time management skills.
•Solid command in English (both written and verbal).
•Gaming industry experience a plus!
•Experience with working with CRM planning & communication
•General IT-knowledge: Internet, browsers, MS Office, etc.
•Effective communication skills (both written and verbal) with the ability to tailor your dialogue and delivery to cater for a variety of audiences.
•Ability to prioritize tasks
•A doer with a mindset that nothing is impossible
•Proactive and a multi-tasker
The companay offer a competitive salary as well as some very attractive benefits. Please get in touch with Carla at email@example.com if this role appeals to you.