Acquisition Analyst (FTC)

Job Type:
Fixed-Term Contract
Categories:
Analytics & BI, Marketing
Location:
UK
Salary Description:
Competitive + Bonus + Benefits
Posted:
11-Jun-18
Job Ref:
12243

Betting Jobs is currently looking for an Acquisition Analyst to join one of the leading online operators in the industry, based in their London office. The Acquisition Analyst will work closely with the Acquisition teams, and use data / advanced analytics to contribute to the success & growth of the business. This is an exciting opportunity for someone with the right technical skill-set to join one of the market-leading operators within the gaming industry.

Key Responsibilities:

• Work closely with acquisition teams to define their requirements and deliver their analytical needs
• You will act as an expert in the field of acquisition analytics and attribution modelling
• Be proactive in driving insights to understand the effectiveness of the acquisition budget across all channels including TV
• Extract, manipulate and analyse large volumes of data in order to establish actionable insights and deliver recommendations
• Lead deep dives into understanding mix of acquisition spend across all available channels
• Establish and track performance KPIs to help optimise acquisition decisions
• Define reports and dashboards for a varied audience
• Provide support on ad-hoc analytical requests

Requirements:

• Degree in a quantitative area (e.g. Mathematics, Statistics, Engineering, Computer Science)
• 2+ years relevant experience gained in analysis/ optimisation of online campaigns
• Experience of PPC, SEO, Paid Social, Display and TV marketing channels – understand how they form part of online and offline marketing mix
• Experience working with digital media tracking / ad serving tools such as AdWords, Sizmek, Marin, etc.
• Proficiency in extracting and manipulating large datasets using Google Analytics/ SQL/ MicroStrategy/ Google Big Query (or similar)
• Advanced knowledge of Microsoft Office (Excel, PowerPoint etc.)
• Ability to clearly communicate ideas and results to non-technical business people, both written and orally
• Ability to deliver high quality work under pressure of deadlines
• Excellent problem solving skills
• A passionate, results orientated, team player
• Knowledge of online gaming is desirable
• Practical experience with Statistical tools (SPSS, SAS, Python, R, KNIME, other) is desirable

Contact Details:
Tel: +44 (0) 1355 588 988
Contact: Jordan Mitchell
Email:

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