German Marketing Manager

Job Type:
Eastern Europe
Salary Description:
Based on Experience
Job Ref:

Job title Marketing Manager - Germany
Reports to Head of Marketing

Job purpose

The marketing manager will be responsible for the day to day marketing activities of the Germanic region and long term marketing strategy for that specific region. This position is a cross functional role, engaging with multiple marketing channels and interacting with various senior managers to drive the success of our substantial online marketing channel in the Germanic region.

Duties and responsibilities

• Managing all marketing activities within the Germanic region
• Developing the marketing strategy for the region in line with company objectives
• Co-coordinating marketing campaigns with sales activities
• Overseeing the company’s marketing budget for the region
• Creation and publication of all marketing material in line with marketing plans
• Planning and implementing promotional campaigns.
• Manage and improve lead generation campaigns, measuring results.
• Preparing online and print marketing campaigns
• Monitor and report on effectiveness of marketing communications
• Creating a wide range of different marketing materials
• Working closely with the design and content teams to define a visual guide for this nuanced market
• Identify CRM program KPIs and develop dashboards and analytics tools for measuring results. Report on all CRM related marketing content (Email, promos, tests, etc.)
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives

Qualifications and Skills

Qualifications and skills must include:

• A bachelor’s degree
• Gaming Industry experience
• Significant proven marketing experience
• have knowledge of a wide range of marketing techniques and concepts
• be an excellent communicator
• be able to respond well to pressure
• think creatively
• be interested in what motivates people
• work well in a team and with a wide range of people
• be organised and methodical
• be proactive and able to take the initiative
• have a good business awareness
• be able to work within a budget

Contact Details:
Tel: +44 (0) 1355 588 988
Contact: BettingJobs

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