BettingJobs are working with a very well-established iGaming company who are currently looking for an Affiliate Manager to join their team.
The successful candidate will be responsible for the Italian Market, to work with the team and be responsible for all acquisition activities across all channels by forging lasting relationships with Affiliates, which will result in bottom-line growth in retained value.
Responsibilities:
• Develop the affiliate marketing strategy with the aim of recruiting new affiliate partners and delivering player registration volume.
• Implement Affiliate Tracking software as per Company’s requirement.
• Manage all the existing affiliates, ensuring campaigns are kept within budget and maximum ROI is achieved.
• Analyse campaign activity to ensure affiliates deliver the best ROI.
• Manage the affiliate budget including commission and budget spend.
• Implement affiliate-marketing activity including email campaigns, newsletters, blog, etc to increase revenue targets.
• Handle business deal tracking, monitoring, closing, and other related activities as needed.
• Initiate new campaign ideas, incentives, and bonuses for the affiliate scheme.
• Develop the affiliate marketing strategy with the aim of recruiting new affiliate partners and delivering player registration volume.
• Provide incentives to top-performing affiliates to assist them in maximizing their efforts.
Key Skills/Experience:
• In-Depth knowledge of the Italian online affiliates markets.
• A good understanding of the Italian Retail affiliates markets would be a plus.
• Strong team management and partnership management skills.
• Effective sales and negotiation skills.
• Driven and results orientated.
• Fluent in Italian and English.
• A good understanding of online tracking technology and segmentation.
• Good knowledge of casino and sport at all levels and a good understanding of the online gaming industry.
• The ability to work to clear deadlines but also to work independently.
Knowledge:
• Working knowledge of Affiliate marketing software’s such as Net Refer, Income Access
• Be interested in and understand the various types of online gaming activities in the iGaming sector (poker, casino, sports, book etc.)
• Perform new customer acquisition through research, referrals, networking, cold calling, data feeds and emails.
• Maintain open communication with all affiliates on day-to-day issues.
• Stay current with trends in affiliate marketing and identify new opportunities.
• Work with the management team to execute and close new affiliate deals.
