BettingJobs are working with a fast-growing iGaming company based in Costa Rica who are currently looking to add a Marketing specialist to join their team.
The successful candidate will be an expert, who can study the business needs and can work with the sales department and the creative team to develop targeted campaigns.
Responsibilities:
• Managing a team of marketing professionals, providing coaching and guidance to help them meet their targets.
• Develop, implement, and track marketing programs such as email, social media, or digital campaigns, and events
• Consult with clients on how best to market the games to their customers.
• Collaborate with other internal teams (e.g., product and sales) to develop and monitor strategic marketing initiatives
• Analyse and report on the performance and efficiency of campaigns
• Conduct market research and analyse trends to identify new marketing opportunities
• Develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met
• Write, proofread, and edit creative and technical content across different mediums
Requirements:
• 3-5 years of experience working in marketing
• Experience working in the i-Gaming sector
• Strong knowledge of various marketing and analytics tools such as Marketo, Google Analytics, CRM systems (e.g. Salesforce), and content management systems
• Excellent analytical skills and a knack for data analysis
• Strong written and verbal communication skills
• Skilled in writing and editing content with an attention to detail
• Strong prioritization, organization, and project management skills
• Problem-solving aptitude, ability to think on your feet and action solutions
• Enjoy working closely with others as part of a close-knit team
