BettingJobs are working with an online casino operator that are looking for a Crypto Marketing Manager. The successful candidate will ensure the smooth day-to-day running of the brands in the company portfolio.
Key Areas of Responsibility:
• Plan, manage, and develop campaigns for the crypto casino vertical.
• Report on campaign performance and use insights to improve future performance.
• Ensure Casino Profitability
• Player lifetime value
• Player retention rate
• Bonus Management
• Player Journeys
• Website content
KPIs:
• GGR
• Monthly Revenue
• Player Lifetime Value
• Overall Retention Rate
• Communication channel performance includes but is not limited to EMAIL, SMS, and Browser notification.