BettingJobs is working with a well-established service provider with focus on the Asian iGaming market seeking to expand their digital marketing team with a Mandarin speaking Social Media Manager for their Malaysia office.
Responsibilities:
• Lead and guide Social Media team to improve social media advertisement performance.
• Work with different stakeholders to strategize, plan and create content for clients’ social media.
• Monitor daily for social media sentiment and brand positioning.
• Optimize plans and budgets according to the best media mix.
• Identify opportunities of improvement and engagement to help clients expand brand awareness.
• Monitor costs and return on investment (ROI).
• Create reports with analytics to send to stakeholders for regular updates on content performance.
Requirements:
• Candidate must possess at least Processional certificate/Bachelor's Degree/Post Graduate Diploma/Professional Degree in Digital Marketing, Marketing, Business Management, Communications or equivalent.
• Proven experience in media buying, planning and/or social media management and able to utilize majority social media platforms.
• Added advantage if have experience running ads for high-risk industries such as Crypto Currency/Pharmaceutical/Finance or similar.
• Solid knowledge of keywords research and analytical tools.
• Familiar with creating landing page and black hat technologies.
• Leadership and management skills
• Excellent written and verbal communication and negotiation skills in English and Mandarin
• Attention to detail