Purpose of the role:
Excellent opportunity to join a growing start-up business in a fast-paced and energetic working environment. Reporting to the Head of Acquisition, the role will focus on nurturing existing affiliate relationships, acquire new crypto affiliates for several markets, create and analyze affiliate campaigns, with the planning, execution and analysis of marketing campaigns to drive customer acquisition for our casino brands.
· Nurture and manage existing affiliate relationships to ensure optimization of any existing deals.
· Acquire new crypto casino affiliates on a regular basis and weekly goals will be set for this
· Set up affiliate accounts and ensure all tracking is in place to monitor affiliate performance.
· Analyse campaign results using multiple sources of data and optimize campaigns.
· Assist in developing the affiliate marketing strategy and communicate with affiliates regularly on planned campaigns, new features etc.
· Maximize ROI by optimizing deals and identifying deals not generating ROI
· Monitor player activity/affiliate activity for any suspicious behavior.
· Assist with monthly invoicing and reporting
· Collaborate with the CRM team to ensure campaigns are performing and suggest improvements.
· Network and portfolio of existing crypto affiliates
· Experience in some of the following markets is a requirement: Canada, Australia, New Zealand, South Africa, Austria, Switzerland, Netherlands, Germany, Canada, Nordics, Japan, LATAM
· Strong sales and negotiating skills
· In-depth knowledge of the iGaming Industry
· Effective reporting skills
· Good excel knowledge
· A second language relevant to our target markets is a big plus
· Crypto experience is also a must
· Network and portfolio of existing affiliates