Media Account Manager

Job Type:
Permanent
Categories:
Marketing
Location:
Malta
Salary Description:
Excellent
Posted:
02-Nov-22
Job Ref:
18978

Bettingjobs.com are currently recruiting for a Media Account Manager for a leading iGaming services company based in London.

Responsibilities:
• Set up, manage and expand media buying account for the Ontario based casino brand.
• Work alongside the Marketing Manager on the strategy for media buying and social media marketing across the other 4 Canadian brands not based in Ontario.
• Regularly review player acquisition to ensure we are on track against agreed KPIs. Where we are not, you will take decisive corrective action to address this.
• Help create, plan and execute acquisition campaigns with input from Marketing Manager and other stakeholders.
• Monitor and analyse results of these campaigns, including weekly and monthly KPI reporting to the relevant stakeholders at the bi-weekly marketing meeting.
• Own the media buying budget for the Ontario online casino brand, with input from to the Marketing Manager and other relevant stakeholders.
• Closely monitor the marketing spend of your portfolio, in line with agreed targets.
• Deliver clear, concise and reliable reporting on all media activity to relevant stakeholders.
• Work on projects that may impact other areas of the business.
• Attend industry events and keep updated on industry trends that impact on the program and the business.
• Perform market and competitor program research.
• Assist with managing the affiliates.
• Assist with affiliate recruitment.
• Take care of day-to-day admin, and month-end admin tasks.
• Become fully conversant with all of the marketing tools used within the business.

Requirements:
• 2+ years’ experience in media buying
• Positive and proactive attitude
• Knowledge of online casino industry
• Good knowledge of performance-based marketing, media buying and traffic management
• Any marketing experience with campaign analysis or B2B relationships is also beneficial
• Online marketing experience, ideally from a customer-focused, high-volume transaction company
• Account management or similar relationship management experience required
• Very highly organised, self-sufficient, and self-motivated
• Extremely numerate with a superb understanding of cost control
• Good sales, negotiation and problem-solving skill
• Experience with affiliate management software, s2s postback implementation is beneficial
• Fluent English – both written and spoken
• Excellent communication skills (verbal, written and presentational)

Contact Details:
Tel: +44 (0) 1355 588 988
Contact: Stuart
Email:

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