Purpose of the role:
Excellent opportunity to join a growing start-up business in a fast-paced and energetic working environment. Reporting to the Head of Acquisition, the role will focus on nurturing existing affiliate relationships. Acquire new affiliates for several markets, create and analyze affiliate campaigns, with the planning, execution and analysis of marketing campaigns to drive customer acquisition for our casino brands and future sportsbook.
Nurture and manage existing affiliate relationships to ensure optimization of any existing deals.
Acquire new affiliates on a regular basis.
Set up affiliate accounts and ensure all tracking is in place to monitor affiliate performance.
Analyse campaign results using multiple sources of data and optimize campaigns.
Assist in developing the affiliate marketing strategy and communicate with affiliates regularly on planned campaigns, new features etc.
Maximize ROI by optimizing deals and identifying deals not generating ROI
Monitor player activity/affiliate activity for any suspicious behaviour.
Assist with monthly invoicing and reporting
Collaborate with the CRM team to ensure campaigns are performing and suggest improvements.
Minimum 2 years of relevant experience in Affiliate Marketing
Strong sales and negotiating skills
In-depth knowledge of the iGaming Industry
Effective reporting skills
Good excel knowledge
A second language is a big plus
Crypto experience is also a plus
Network and portfolio of existing affiliates