Brand Manager

Job Type:
Salary Description:
Job Ref:
18341 are currently recruiting for a Brand Manager for a growing operator based in Cyprus.

● Act as the Company’s brand champion and expert
● Developing and implementing a brand strategy that resonate with the target market, with the aim of becoming the top 3 brands in the industry in Cyprus
● Define and manage the brand communication strategy using a variety of media, while ensure brand integrity in all aspects
● Able to communicate, both written and verbally, to internal stakeholders and external partners like Marketing Agency, the media, local authorities, and other corporate partners on our brand value and what it stands for
● Leads the development of strategies and objectives for building and executing year-round brand engagement through partnerships, social media, events, and other marketing vehicles.
● Ensure that our brand communication is consistent across all our advertising and marketing campaigns, including events and social media.
● Find creative communication mechanism to promote and shape the public perception of the in2bet brand, creating an emotional bond between the brand, our customers, and the public in general.
● Work with the Marketing Team and other internal stakeholders to translate brand elements into plans and go-to market strategies
● Researching and analysing consumer behaviour, market trends and competitor activity
● Analyse the brand positioning of our competitors and track consumer insights on their brands.
● Set an annual brand planning calendar so as to co-ordinate cross-functional activities and planning

● Degree in Business Management, Marketing or other relevant field
● 5+ years of relevant experience in brand management in the Betting industry
● Proficient in English and Greek languages
● Excellent written and verbal communication and negotiation skills
● Excellent organizational skills
● Excellent presentation skills including planning and creation
● Positive attitude and team spirt
● Flexibility to travel both domestic and internationally, as needed
● Strong leadership capabilities and ability to collaborate with multiple tams
● Strong analytical approach in evaluating marketing campaigns, and also quick decision-making capabilities
● Able to manage different projects at the same time and work well under pressure
● Working knowledge of Microsoft suite of products e.g. Outlook, Word, Excel
● Budget management skills
● Passionate about sports and the online gaming industry

Contact Details:
Tel: +44 (0) 1355 588 988
Contact: Stuart

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