E-Sports Social Media Coordinator

Job Type:
Permanent
Categories:
Marketing, eSports
Location:
UK
Salary Description:
Excellent
Posted:
27-Sep-21
Job Ref:
16357

Bettingjobs.com are currently recruiting for a E-Sports Social Media Coordinator for a leading sports betting company based in London

Responsibilities:
• Assist with the implementation of the esports Social Media strategy
• Create, maintain, and measure esports specific content and esports Social Media channels
• Oversee daily operations and interactions for all of the esports Social Media properties; Twitter, Facebook, Instagram, YouTube, Reddit and Discord
• Create and maintain an ongoing Social Media schedule. This includes (but is not limited to); article posts, competition campaigns, engagement campaigns and event coverage
• Coordinate outreach across various Social Media platforms/forums to raise awareness of the esports brand
• Be the driving force behind a “test and learn” approach to the esports Social Media activity
• Measure esports Social Media performance metrics via Sprout Social, Google Analytics, YouTube Analytics etc.
• Create monthly Social Media performance reports to help identify areas of improvement
• Input to the weekly content catch-ups with analytics of the week
• Work closely with the esports partners/contributors to ensure the reach and impact of the brand is optimised across all online platforms
• Continuously monitor digital trends to keep abreast of any new ideas relating to Social Media that can integrate within the Content Marketing strategy
• Attend esports events and interact with members of the esports community while representing the brand
• Follow ‘best practice’ standards via an internal Social Media ToV Guide

Requirements:
• Bring enthusiasm, passion, and positive energy to the role and organisation
• Outstanding analytical skills and ability to turn data based insights into initiatives and actions
• Proven track record of building social media communities
• Ability to storytell through data-led insights to influence decision making
• An awareness of the latest trends across all forms of digital content
• Ability to critically examine current trends to help reach a new audience
• Self-motivated with the ability to anticipate what needs to be done
• Strong attention to detail and willingness to roll up sleeves
• Strong verbal & written communication skills
• Excellent editorial skills and experience with producing various forms of digital content
• The ability to produce content that engages users across varying online platforms
• Confident enough to contribute ideas, flexible in outlook and able to pick up new skills and concepts quickly
• Basic adobe creative cloud skill is desired (Photoshop, Illustrator, Premiere Pro)
• At least two years' experience working in Social Media
• At least two years’ experience within the Sports Betting industry
• Experience with various Social Media platforms (Twitter, Facebook, Instagram, Reddit, Discord, YouTube etc.)
• Experience with paid Social Media campaigns (Twitter Ads, Facebook Business Manager etc.)
• Passionate about esports and knowledgeable across different esport titles.
• Experienced with and common desktop publishing software (MS Office and Adobe).
• Ability to adapt ToV for different audiences/platforms
• Familiarity with the basics of SEO
• Familiar with betting and casino terminology, and betting psyche

Contact Details:
Tel: +44 (0) 1355 588 988
Contact: Stuart
Email:

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